About Sales Training Drivers
Sales trainers, sales managers, and sales consultants
must design and deliver fast-paced and productive sales
training sessions. These programs must meet the needs of new
and experienced salespeople as they attempt to keep up with
a rapidly changing and increasingly global business
environment. To help our client companies overcome these
challenges, the American Society for Training and
Development (ASTD)
launched Sales Training Drivers.
It's time for learning and performance...
We are here to help sales professionals
build competency and capability. Our solutions are
designed for sales trainers, sales managers, sales
coaches and others who are responsible for improving
salesperson performance. We are a world-leader in
providing a competency-based approach to sales training
designed to help you enable more effective
sales training practices, processes, and tools through
learning.
SOLUTIONS OFFERED:
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World-Class Sales Competency Model:
The
World-Class Sales Competency
Model defines what salespeople need to know and
what salespeople need to do in order to be
successful. The competency model is packaged into a
competency dictionary for use by sales managers,
sales trainers, and sales consultants as they build
competency-based sales training programs and you
will receive a special member-only rate. |
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Sales Training Drivers Blog:
The
Sales Training Drivers Blog contains
cutting-edge thought leadership, advice from
experts, links to sales training related content,
and free resources. |
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Sales training job aids: Our
relevant job aids are available in the form of sales training Infolines.
Infolines are easy-to-read and easy-to-use 20
page documents.
Available in print format, these
job aids
specifically designed to help sales managers, sales
trainers, and sales consultant tackle specific job
related challenges. Infolines include content on
developing excellent sales training, measuring and
evaluating sales training business impact, sales
coaching, and many other topics. |
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Sales Training Case Studies:
In-depth and insightful analysis is available in the
form of Real Work. Real Work is
designed to provide a relevant and thorough analysis
of a specific sales training solution, measurement
process, or sales management challenge. Available
for download, you will explore specific
sales-related challenges as well as the solutions
used to overcome them. Real Work
case
studies are available representing multiple topics
across a variety of industries. |
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Jump Start: Premium content to
get you going! Designed for easy and fast reading,
these downloadable sales
training articles provide you the latest
thinking in the area of sales and sales management.
Available for free by Sales Training Drivers. |
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Sales Training Drivers Membership:
We are proud to offer a joint
ASTD/Sales
Training Drivers membership. By leveraging
the expertise of the American Society for Training
and Development (ASTD) as well as our best-in-class
competency based sales training resources, this membership has been specifically tailored to
meet the unique needs of sales trainers, learning and
performance professionals working with sales clients,
sales managers, sales consultants and sales coaches who must
help improve their sales teams earning through better learning. |
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"State of Sales Training" research:
The industry leading
State of
Sales Training research report explores how
today's organizations are approaching sales training
and sheds light on opportunities that organizations
are missing to optimize those approaches or consider
new ones. The data included in the report provides
new insight into the current and future state of
sales training globally and you receive a special
member-only rate. |
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Sales training webinars: These
online sales training webcasts are
provided to members and non-members who want to help others
succeed. Each online webinar targets specific areas for
sales training
improvement based on ASTD and Sales Training Driver
research. We also bring in industry thought leaders to help
you develop, design, and deliver more relevant sales
training. |
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Sales training articles:
Authored by
Sales Training Driver BLOG contributors, these
articles are designed to support a competency-based
approach to sales training while helping sales
managers, sales trainers, and sales consultants
develop best practices and share ideas. Articles
include content on designing training, delivering
training, conducting sales coaching, and building
high performing sales teams. |
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Online community of sales training related professionals:
Sales Training Drivers also provides ASTD members and
non-members an opportunity to build professional
relationships through social networking platforms like
LinkedIn and Facebook. These relationships are fostered through a
dedicated presence targeting sales training challenges and
trends. |

1640 King Street
PO Box 1443
Alexandria, VA 22313
USA Telephone: (703)
683-8100
or (800) 628-2783
USA Facsimile: (703)
683-1523
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